People often point to the player prices in FIFA 15

You should have known that our prices are already very cheap, but with the extra 5% OFF again, then you will enjoy the cheapest fifa 15 coins in the market!! But the time is limited, please remember that we only offer 5% off from Oct 30 to Nov 2, and after the time is over, we will remove this promotion and then you will have to buy at the normal price! A London Man try to play FIFA 15 for more than 48 straight hours, which plan to set a new world record for the "longest video game marathon on a football game," and the current world record is reportedly 48 hours and 5 minutes, but Chris Cook is attempting to play for even longer.
"I've been playing cheap fifa 15 coins games since they first started way back on the Mega Drive, so couldn't think of a better way to raise money and awareness for a truly amazing cause," Cook said in a statement. "As someone who has seen firsthand how gaming can help enhance lives, I could not think of a better charity to lend my support to."To recap, towards the end of August, EA laid out their 3 step process for dealing with coin buyers/promoters and their no nonsense, no second chances, single EA account ban for coin farmers and sellers. After that announcement, it all went quiet and looked like nothing had changed, but according to EA it has.
In late August, roughly one month before the release of FIFA 15, EA promised to crack down on fifa 15 coins sellers, promoters and buyers in an effort to level the playing field for FUT 15 and increase market stability. Our post on the topic was met with skepticism, with many people assuming it was PR guff or just talk from EA, it now looks like that's not the case so we thought we'd follow it up with this post.
Personally, and I can’t be alone, I too was expecting a bigger hit on this stuff, a bit more of a drama from EA about the whole thing. The messaging they put out made it look like there would be zero tolerance, but for anyone looking in on the outside, unless you’ve personally bought coins and had a tap on the shoulder from EA then you could be forgiven for thinking the whole thing had been forgotten about.